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Resources | National Celebrations | World Wide Day of Play

Get Ready for the 2007 Worldwide Day of Play!


Saturday, September 29, 2007


The Worldwide Day of Play (WWDoP), sponsored by Nickelodeon and supported by The Outdoor Foundation, is a celebration of a child's right to play. Let's Just Play LogoIn 2006, The Outdoor Foundation and members of the outdoor industry joined together to get kids across the US out enjoying active outdoor recreation. The 2007 WWDoP will once again give the industry a chance to get youth active!

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What is the Worldwide Day of Play?

For most outdoor enthusiasts – hikers, campers, climbers, paddlers, etc. – every Saturday is a designated, unofficial worldwide day of play. But for many kids, Saturday is synonymous with marathon TV sessions and video games.

On Saturday, September 29, 2007, the official Worldwide Day of Play (WWDoP), sponsored by Nickelodeon and its partners, will motivate "indoor" kids to get active outside. In honor of the WWDoP, Nickelodeon will “go dark” on air to encourage kids to get up, go out and play. The goal is to have kids across America gather in parks and playgrounds to engage in healthy, fun outdoor activities. The WWDoP is the culmintation of Nickelodeon’s Let’s Just Play Go Healthy Challenge.

Take the pledge! Join The Outdoor Foundation in celebrating the 2007 WWDoP and use the worldwide celebration to inspire new active outdoor recreation participants.

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An Outdoor Industry Manufacturer Shares Their WWDoP Experience

Cascade Designs Logo Cascade Designs turned the 2006 WWDoP into a fun event for the entire company and touched the lives of hundreds of youth. With an easily manageable amount of resources and planning, Cascade organized a company-wide contest complete with prizes and, of course, massages. Employees got kids involved in activities as varied as backpacking, mountaineering, mountain biking, hiking and orienteering. Read about Cascade Designs' experience and learn how your company can replicate their success!

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The WWDoP Toolkit

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Why Play? Read What the Research Says


The Health Benefits The Mental Benefits
Building Adult Environmentalists and Outdoor Recreationists


"What's Happening to Playtime and Family Time for Today's Kids?"

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